Blog SEO / SEM

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The importance of an SSL certificate for SEO: Protect your website and boost your rankings

The importance of an SSL certificate for SEO: Protect your website and boost your rankings

In order to have a secure website, you need to have a SSLr certificate. This protects any information you may be sending and receiving on your site, like credit card numbers or passwords.
Search intent – what is the importance of users' intentions in planning an SEO strategy?

Search intent – what is the importance of users' intentions in planning an SEO strategy?

While SEO is largely focused on content and technical elements, there’s a growing need to understand the user behavior behind it. Why is behavior tracking so important?
Sitemap.xml. Why do you need it?

Sitemap.xml. Why do you need it?

The Internet world is a world of images. They are the basic element of the website that affects the effectiveness of the SEO strategy. How to take care of them?
Maximizing the impact of UX writing: Strategies for strengthening your brand

Maximizing the impact of UX writing: Strategies for strengthening your brand

UX writing is the backbone of any good user experience. It's not just words on a page - it's navigation, conceptualization, and marketing all rolled into one.
The importance of a crawler in SEO: How it affects your strategy?

The importance of a crawler in SEO: How it affects your strategy?

Crawlers are an important component of the Google, helping it understand what your website is about so that you can rank higher. How to make the site more friendly to them?
Tips for optimal OpenCart positioning to boost your store's profitability

Tips for optimal OpenCart positioning to boost your store's profitability

When it comes to OpenCart, there are many different ways you can position yourself in order to make more money from your e-commerce site. How to start with the basics of planning your strategy?
Optimization strategy for Google advertising

Optimization strategy for Google advertising

Google Ads can be an effective way to get your brand, products, and services in front of the right people at the right time. How to become a specialist and is it worth it?
How Facebook distributes your content?

How Facebook distributes your content?

Facebook is one of the largest and most widely used social networks in the world, with over 2 billion active users. How to increase your visibility there?
The key factors in SEO success: Authority, relevance, and experience

The key factors in SEO success: Authority, relevance, and experience

It's an uphill battle for any company to get their content to rank well with search engines. Here's a three-point plan for boosting your rankings to the top: authority, relevance, experience.
Maximizing your SEO efforts through your RSS feed

Maximizing your SEO efforts through your RSS feed

RSS feeds are a great way to stay up-to-date on the latest news, articles, and content. But as more and more people use them, they can be difficult to get your content noticed by search engines.
Why do we love blogging so much?

Why do we love blogging so much?

A blog – an online platform for sharing engaging content, providing information to potential customers, and establishing authority. How to start it effectively?
Natural link building and UGC. How to connect it together?

Natural link building and UGC. How to connect it together?

As businesses increasingly move to digital platforms, understanding the ways you can benefit from UGC is essential. How can you use audience interactions in SEO?
The benefits of transportation & logistics SEO

The benefits of transportation & logistics SEO

Transportation and logistics SEO focuses on optimizing logistics and transport-related websites by increasing ranking, improving traffic, and attracting more customers.
Tips to create ads on LinkedIn that actually work

Tips to create ads on LinkedIn that actually work

Advertising on LinkedIn is a great way to generate leads for your business. It can be a cost-effective and successful marketing campaign for any type of business, provided that it is well executed.
Think globally, act locally. Similarities and differences between local and international SEO

Think globally, act locally. Similarities and differences between local and international SEO

When it comes to the positioning of websites for small, medium, and large companies, there are distinct differences that need to be taken into consideration. Which ones?
Keyword research. Why do you need a word bank?

Keyword research. Why do you need a word bank?

Google Related Searches are one of the most powerful tools in a user's arsenal for finding relevant information. How come?
YouTube advertising: How to generate leads through video?

YouTube advertising: How to generate leads through video?

In today's world, it can be difficult for businesses to stand out from the crowd and make a name for themselves. The best way to do this is through advertising, which helps to generate leads.
User-generated content: The key to positioning and obtaining leads

User-generated content: The key to positioning and obtaining leads

User-generated content is the best way to help develop your brand and generate leads. This type of content is more authentic than any other form of advertising.
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Blog SEO / SEM
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